Brilliant artwork by UK artist Graham Humphreys on this quad for the (superior IMO) sequel to Sam Raimi’s brilliant low-budget horror The Evil Dead. The films were a great success in the UK after the first was bought at the Cannes Film Festival by the legendary British distribution (and later production) company Palace Pictures. Released in cinemas and on VHS almost simultaneously the modest outlay for the rights to distribute the film proved to be an excellent deal as it went on to see great box-office takings and thousands of tapes sold. The first film was eventually caught up in the infamous video nasties debacle of the 1980s and was banned for a number of years under the Video Recordings Act.
The sequel, made six years later and technically a retcon sequel, was allotted a significantly larger budget than the first and is more of a black comedy than the original. Lead actor Bruce Campbell is put through a continually escalating series of horrific encounters that allow him to show the full extent of his talent for slapstick comedy.
Palace pictures bought the rights to distribute the second film and asked Graham Humphreys to design the quad and video artwork for it after his iconic design for the first film had proved so successful. When I interviewed the artist about his career in 2011 I asked him about the design for the poster and the excerpt from the interview is below:
What happened with the quad for Evil Dead II?
It was the same situation at Palace but I think Steve and Nik Powell were at the helm with this one, since the first film had been so succesful. They figured why change the formula. I guess the point was that the film was almost a remake of the first one, plus a bit extra and so that’s what going on here. A re-imagining of the first one.
In that documentary you talk about how you’d had another idea involving a clock.
Yeah, that was the whole thing about ‘dead by dawn’ and I had this pendulum and a blood-covered clock that looked fantstic. I was particularly influenced by Werner Herzog’s Nosferatu film because there’s a great clock in that, which is beautifully designed with a little skull. That’s really what I wanted to do. The idea was actually to build a physical clock, but I never got to make it. The guys thought it was a bit obscure. There was also going to be a ‘Pit and the Pendulum’-style swishing blade covered in blood and the title was going to be on that.
The feedback was to keep things simple and use the characters?
Yeah, we had the reel to reels on the first one and for this we had the book of the dead as the key element. There was some contention over whether we do the Roman numerals or the big number 2. To me it felt it should be classic looking with the numerals. I used a colour slide-set for the characters with only a few adjustments. I think I took a Polaroid of my hand to get the position right and a girl I was working with did the pose for me onto which I added the actresses head.
Do you prefer this one or the first film’s quad better?
I like the first one because it’s so raw and it captures the mood and music of the time for me. They’re two different animals really.
The full interview can be read here.
Check out these TV clips that were specially filmed in the UK to promote the film featuring Sam Raimi and English TV and radio (and film critic) Jonathan Ross
Unique and wild artwork by Jinda features on this original Thai poster for the (superior IMO) sequel to Sam Raimi’s brilliant low-budget horror The Evil Dead. The films were a great success in the UK after the first was bought at the Cannes Film Festival by the legendary British distribution (and later production) company Palace Pictures. Released in cinemas and on VHS almost simultaneously the modest outlay for the rights to distribute the film proved to be an excellent deal as it went on to see great box-office takings and thousands of tapes sold. The first film was eventually caught up in the infamous video nasties debacle of the 1980s and was banned for a number of years under the Video Recordings Act.
Evil Dead II, made six years later and technically a retcon sequel, was allotted a significantly larger budget than the first and is more of a black comedy than the original. Lead actor Bruce Campbell is put through a continually escalating series of horrific encounters that allow him to show the full extent of his talent for slapstick comedy.
I’ve been unable to find out much about Jinda other than the titles of several of the Thai film posters he painted the artwork for. If anyone has anymore information on him please get in touch.
This is the Thai poster for the release of Sam Raimi’s brilliant low-budget horror The Evil Dead, which made an instant cult icon of lead actor (and friend of Raimi) Bruce Campbell who plays Ash, one of five friends who travel to a small cabin in the woods on vacation. The group discover a gnarled old book in the basement that turns out to be a Sumerian version of the Book of the Dead. Along with it are tapes containing translation of the text and when these are played demons are summoned in the woods. The house is subjected to a sustained attack and one by one the friends are possessed, turning into ‘deadites’ and leaving just Ash to survive the night and the forces of the evil dead.
Both this film and its 1987 sequel were big hits in the UK after the first was bought at the Cannes Film Festival by the legendary British distribution (and later production) company Palace Pictures. Released in cinemas and on VHS almost simultaneously the modest outlay for the rights to distribute the film proved to be an excellent deal as it went on to see great box-office takings and thousands of tapes sold. The Evil Dead was eventually caught up in the infamous video nasties debacle of the 1980s and was banned for a number of years under the Video Recordings Act.
The sequel, made six years later and technically a retcon sequel, was allotted a significantly larger budget than the first and is more of a black comedy than the original. Ash is put through a continually escalating series of horrific encounters that allow him to show the full extent of his talent for slapstick comedy.
This Thai poster featuring a montage of scenes from the film was painted by a Thai artist called Noppadol about whom I’ve been unable to discover very little, other than a few of the other film poster titles he worked on (including Saturn 3 and The Beyond). If anyone knows any more details please get in touch.
Following on from my interview with the brilliant British designer and artist Graham Humphreys, I have recently been discussing the original release of the Evil Dead quad with him, and in particular why there are two versions of it that have surfaced over the years. I have the full size (approximately 39 and 3/4″ x 30 and 1/4″) version that has a white border, but there is a more commonly seen version which has been trimmed down to remove the border and measures around 38 and 1/4″ x 28 3/4″. Graham has both of these versions and cannot recall why the smaller version was trimmed. Investigations continue and I will post the findings once all avenues have been exhausted.
In the meantime I thought I’d post some interesting Evil Dead related items that Graham shared with me recently:
First is the picture of both of Graham’s own copies of the quad, showing the difference in size.
This is the poster for the Evil Dead computer game tie-in, which was released by Palace Software who were owned by the Palace Group, of which Palace Pictures (the British distributors of The Evil Dead) were a part.
Next is a press advert designed by Graham that was announcing the incredible success of the film’s release.
There was a competition set up around the film’s release and the top prize was £500 worth of red meat!
Here are the questions for the quiz
Finally here is an invite for a magazine screening of the sequel, designed by Graham.
