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Halloween / cinema advertising guide / UK

03.04.17

Poster Poster
Title
Halloween
AKA
The Babysitter Murders (USA - working title) | Halloween: la notte delle streghe [The night of the witches] (Italy)
Year of Film
1978
Director
John Carpenter
Starring
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens
Origin of Film
USA
Genre(s) of Film
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens,
Type of Poster
Cinema advertising guide
Style of Poster
--
Origin of Poster
UK
Year of Poster
1978
Designer
Unknown
Artist
--
Size (inches)
9" x 11" + A4
SS or DS
--
Tagline
--

This is a rare cinema advertising guide for the original UK release of John Carpenter‘s seminal horror film Halloween. This guide was, as the name suggests, intended to be sent to managers of the Odeon cinema chain around the UK. It contains multiple pages of suggestions for how to market the film to local audiences and includes competition examples that could have been sent to local newspapers for publication. The guide consists of one outer cover that features unique artwork of the knife-wielding killer (a crude depiction of Michael Myers), as well as printed bloody fingerprints on the back. Inside there’s a stapled together guide which is printed on A4 paper in two colours. The other two items are competition examples, ready for newspapers to print.

The guide was put together, I believe, by the distributor (Miracle films) in conjunction with a company called Marler Haley. They were known for their work with the Odeon chain of cinemas during the 1970s and early 1980s and would create printed items for the promotion of films, which included a quad (30″ x 40″) and typically a set of four double-crown (20″ x 30″) posters, as well as larger exhibition stands and other items. A number of films were promoted this way, including Disney releases such as Tron, the first Star Wars film, and some James Bond outings.

Note the last few pages which detail the kinds of items the cinema managers could order to promote the film, including a ‘roof rack’ display to sit atop a car, trailers, posters and radio ads. The guide features a similar colour scheme and some of the imagery that can be found on the Marler Haley quad, which I have here, and the accompanying double-crown set (which I don’t yet own). Also note there’s an image of the ultra-scarce (but rather boring) Halloween teaser quad, which is text-only and had a panel for cinema staff to manually update the time left until the film arrived. It also features an image of a display stand that has the Marler Haley set along with the final release, full-colour quad that I have in the collection here.

If anyone knows anything more about how and where these guides were put together, please get in touch.

An independent release, financed by one man (Moustapha Akkad), the film was produced on a low budget of $300k and would go on to gross over $70m worldwide. Halloween kickstarted a franchise that would run for seven sequels (and a recent remake) and the masked character of Michael Myers would enter the horror pantheon as one of its most memorable monsters.

Carpenter wrote the screenplay with his then girlfriend, producer Debra Hill and is often credited as being the the first in a long line of slasher films, although films like Alfred Hitchock’s Psycho were obvious inspirations. The film has little in the way of gore or violence and instead uses clever camera work and sound design to brilliant effect, keeping the audience on the edge of their seats throughout. There have been countless imitations over the years but few that match up to the taught, perfectly-paced original Halloween.

The rest of the John Carpenter items I’ve collected can be seen by clicking here.

 

Halloween / screen print / Methane Studios / USA

17.05.11

Poster Poster
Title
Halloween
AKA
The Babysitter Murders (USA - working title) | Halloween: la notte delle streghe [The night of the witches] (Italy)
Year of Film
1978
Director
John Carpenter
Starring
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens
Origin of Film
USA
Genre(s) of Film
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens,
Type of Poster
Screen print
Style of Poster
--
Origin of Poster
USA
Year of Poster
2009
Designer
Methane Studios
Artist
Methane Studios
Size (inches)
19 1/16" x 27"
SS or DS
SS
Tagline
--

Halloween / quad / UK

18.05.11

Poster Poster
Title
Halloween
AKA
The Babysitter Murders (USA - working title) | Halloween: la notte delle streghe [The night of the witches] (Italy)
Year of Film
1978
Director
John Carpenter
Starring
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens
Origin of Film
USA
Genre(s) of Film
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens,
Type of Poster
Quad
Style of Poster
--
Origin of Poster
UK
Year of Poster
1978
Designer
Unknown
Artist
--
Size (inches)
29 1/8" x 39 5/16"
SS or DS
SS
Tagline
The trick was to stay alive.

Halloween / quad / Marler Haley / UK

18.05.11

Poster Poster
Title
Halloween
AKA
The Babysitter Murders (USA - working title) | Halloween: la notte delle streghe [The night of the witches] (Italy)
Year of Film
1978
Director
John Carpenter
Starring
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens
Origin of Film
USA
Genre(s) of Film
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens,
Type of Poster
Quad
Style of Poster
Marler Haley
Origin of Poster
UK
Year of Poster
1978
Designer
Unknown
Artist
--
Size (inches)
30" x 40 2/16"
SS or DS
SS
Tagline
The trick was to stay alive.

Halloween / Thailand

03.05.16

Poster Poster
Title
Halloween
AKA
The Babysitter Murders (USA - working title) | Halloween: la notte delle streghe [The night of the witches] (Italy)
Year of Film
1978
Director
John Carpenter
Starring
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens
Origin of Film
USA
Genre(s) of Film
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens,
Type of Poster
Thai
Style of Poster
--
Origin of Poster
Thailand
Year of Poster
1978
Designer
Unknown
Artist
Unknown (central image based on Bob Gleason art from US one sheet)
Size (inches)
21.5" x 30 13/16"
SS or DS
SS
Tagline
--

This is the Thai poster for the release of John Carpenter‘s seminal horror film Halloween. An independent release, financed by one man (Moustapha Akkad), the film was produced on a low budget of $300k and would go on to gross over $70m worldwide. Halloween kickstarted a franchise that would run for seven sequels (and a recent remake) and the masked character of Michael Myers would enter the horror pantheon as one of its most memorable monsters.

Carpenter wrote the screenplay with his then girlfriend, producer Debra Hill and is often credited as being the the first in a long line of slasher films, although films like Alfred Hitchock’s Psycho were obvious inspirations. The film has little in the way of gore or violence and instead uses clever camera work and sound design to brilliant effect, keeping the audience on the edge of their seats throughout. There have been countless imitations over the years but few that match up to the taught, perfectly-paced original Halloween.

This Thai poster features the classic illustration of a knife blade morphing into a carved pumpkin that was created by the American artist Bob Gleason and used on the US one sheet and several other posters around the globe. The lurid montage at the bottom of the poster was created by a local Thai artist whose signature I’ve been unable to identify. If anyone has any ideas who was responsible, please get in touch.

In March 2016 Gleason’s original artwork was put up for auction (selling for just under $84k) and was accompanied by a letter from the artist talking about its creation, which is well worth a read.

Death Trap / B2 / Japan

17.05.11

Poster Poster
Title
Death Trap
AKA
Eaten Alive (USA) | Le crocodile de la mort (France) | Quel motel vicino alla palude [That motel near the swamp] (Italy) | Slaughter Hotel (USA - reissue title)
Year of Film
1977
Director
Tobe Hooper
Starring
Neville Brand, Mel Ferrer, Carolyn Jones, Marilyn Burns, William Finley, Stuart Whitman, Roberta Collins, Kyle Richards, Robert Englund, Crystin Sinclaire, Janus Blythe
Origin of Film
USA
Genre(s) of Film
Neville Brand, Mel Ferrer, Carolyn Jones, Marilyn Burns, William Finley, Stuart Whitman, Roberta Collins, Kyle Richards, Robert Englund, Crystin Sinclaire, Janus Blythe,
Type of Poster
B2
Style of Poster
--
Origin of Poster
Japan
Year of Poster
1977
Designer
Unknown
Artist
Unknown
Size (inches)
20 6/16" x 28 14/16"
SS or DS
SS
Tagline
--

Halloween / B2 / Japan

17.05.11

Poster Poster
Title
Halloween
AKA
The Babysitter Murders (USA - working title) | Halloween: la notte delle streghe [The night of the witches] (Italy)
Year of Film
1978
Director
John Carpenter
Starring
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens
Origin of Film
USA
Genre(s) of Film
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens,
Type of Poster
B2
Style of Poster
--
Origin of Poster
Japan
Year of Poster
1979
Designer
Unknown
Artist
Unknown
Size (inches)
20 6/16" x 28 14/16"
SS or DS
SS
Tagline
--

Halloween / one sheet / USA

21.05.11

Poster Poster
Title
Halloween
AKA
The Babysitter Murders (USA - working title) | Halloween: la notte delle streghe [The night of the witches] (Italy)
Year of Film
1978
Director
John Carpenter
Starring
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens
Origin of Film
USA
Genre(s) of Film
Donald Pleasence, Jamie Lee Curtis, Nancy Kyes, P.J. Soles, Charles Cyphers, Kyle Richards, Brian Andrews, John Michael Graham, Nancy Stephens,
Type of Poster
One sheet
Style of Poster
--
Origin of Poster
USA
Year of Poster
1978
Designer
B.D. Fox Independent
Artist
Bob Gleason
Size (inches)
27 1/16" x 41"
SS or DS
SS
NSS #
--
Tagline
The Night He Came Home!

The Watcher in the Woods / one sheet / USA

13.11.13

Poster Poster
Title
The Watcher in the Woods
AKA
Obserwator (Poland)
Year of Film
1980
Director
John Hough
Starring
Bette Davis, Lynn-Holly Johnson, Kyle Richards, Carroll Baker, David McCallum, Benedict Taylor, Frances Cuka, Richard Pasco, Ian Bannen
Origin of Film
USA | UK
Genre(s) of Film
Bette Davis, Lynn-Holly Johnson, Kyle Richards, Carroll Baker, David McCallum, Benedict Taylor, Frances Cuka, Richard Pasco, Ian Bannen,
Type of Poster
One sheet
Style of Poster
--
Origin of Poster
USA
Year of Poster
1980
Designer
Unknown
Artist
David J. Negrón
Size (inches)
27 2/16" x 41"
SS or DS
SS
NSS #
800061
Tagline
A masterpiece of suspense!

Another of Disney’s forays into live-action filmmaking (this was actually the studio’s second PG-rated film after 1979’s The Black Hole), The Watcher in the Woods is an eerie mystery thriller that absolutely terrified me when I first watched it as a child in the 1980s. An Anglo-American co-production, the film was helmed by John Hough and English director who had proved his horror chops with the adults-only The Legend of Hell House (1973) and was chosen by the American producer Ron Miller to work on this film. Legendary Hollywood actress Bette Davis was lined up to star and the year of production coincided with her 50th in the business.

The story sees an Anglo-American family move to a manor house surrounded by thick woodland that is owned by Mrs. Aylwood (Davis). One of the daughters, Jan (played by Lynn-Holly Johnson, the real-life figure-skater who would appear in For Your Eyes Only soon after), is told she bears a striking resemblance to Mrs Aylwood’s daughter Karen who went missing 30 years earlier. Jan begins to see strange apparitions in the forest and suffers a series of unexplainable phenomena. After discovering an abandoned church in the middle of the woods, Jan finds that there’s more to Karen’s disappearance than she’s been told and it’s not long before the secret behind the ‘Watcher’ is revealed.

This American one sheet bears the signature of an artist called David J. Negrón whose official website is here and describes him as an American impressionist. Negrón was born in Texas in 1935 and later graduated from the Art Center College of Design in Los Angeles, which allowed him to get a job at Twentieth Century Fox as a storyboard artist and production illustrator. He went on to work on films such as Hello Dolly, Raider’s Of The Lost Ark, Dog Day Afternoon, Back to The Future III, Jurassic Park and others. His website features a gallery of examples of his movie work and includes a great image of King Kong painted for Dino De Laurentiis’ 1976 version.

The original trailer is on YouTube.

 

The Watcher in the Woods / quad / UK

13.03.13

Poster Poster
Title
The Watcher in the Woods
AKA
Obserwator (Poland)
Year of Film
1980
Director
John Hough
Starring
Bette Davis, Lynn-Holly Johnson, Kyle Richards, Carroll Baker, David McCallum, Benedict Taylor, Frances Cuka, Richard Pasco, Ian Bannen
Origin of Film
USA | UK
Genre(s) of Film
Bette Davis, Lynn-Holly Johnson, Kyle Richards, Carroll Baker, David McCallum, Benedict Taylor, Frances Cuka, Richard Pasco, Ian Bannen,
Type of Poster
Quad
Style of Poster
--
Origin of Poster
UK
Year of Poster
1980
Designer
Brian Bysouth
Artist
Brian Bysouth
Size (inches)
30" x 39 15/16"
SS or DS
SS
NSS #
--
Tagline
it is not a fairy tale

Another of Disney’s forays into live-action filmmaking (this was actually the studio’s second PG-rated film after 1979’s The Black Hole), The Watcher in the Woods is an eerie mystery thriller that absolutely terrified me when I first watched it as a child in the 1980s. An Anglo-American co-production, the film was helmed by John Hough and English director who had proved his horror chops with the adults-only The Legend of Hell House (1973) and was chosen by the American producer Ron Miller to work on this film. Legendary Hollywood actress Bette Davis was lined up to star and the year of production coincided with her 50th in the business.

The story sees an Anglo-American family move to a manor house surrounded by thick woodland that is owned by Mrs. Aylwood (Davis). One of the daughters, Jan (played by Lynn-Holly Johnson, the real-life figure-skater who would appear in For Your Eyes Only soon after), is told she bears a striking resemblance to Mrs Aylwood’s daughter Karen who went missing 30 years earlier. Jan begins to see strange apparitions in the forest and suffers a series of unexplainable phenomena. After discovering an abandoned church in the middle of the woods, Jan finds that there’s more to Karen’s disappearance than she’s been told and it’s not long before the secret behind the ‘Watcher’ is revealed.

This British quad features an illustration of the scene that terrified me the most when I first saw the film, which is the moment that a ritual is carried out inside the church during a violent thunderstorm. It also features an image of the Watcher in the form seen in the final release, but as the Wikipedia article on the film details there had originally been an alternative ending to the film that showed it in a much different form. The first ending apparently went down disastrously with test audiences and critics because of the poor quality of the creature effects and the studio took the decision to reshoot a new one without the participation of John Hough. The original ending can be viewed on YouTube.

This poster was illustrated by one of my favourite British artists, Brian Bysouth, who worked on a number of posters for Disney during the 1970s and 1980s, including for several of their animated titles. You can read my extensive interview with the man himself by clicking here. The other posters I’ve collected by him can be seen by clicking here.

The original trailer is on YouTube.