Guillermo Del Toro’s sublime, fantastic fairy tale Pan’s Labyrinth almost had an official cinema poster by the great Drew Struzan, that is until the studio suits had their way. The poster you see here is from a special screening in London and the design was never actually used as a cinema poster in any country. The final American Pan’s Labyrinth one sheet can be seen here.

The full story of how Struzan and Del Toro worked together on the poster can be found in the fantastic book ‘The Art of Drew Struzan’, which is an absolute must-buy for anyone who who has even a passing interest in Drew’s work (it’s currently only £16.49 on Amazon UK and $23.07 on Amazon.com). The stories associated with each of the artworks are a fascinating insight into what it’s like to work with directors and studios during the creation of a film poster.

These excerpts are taken from the Pan’s Labyrinth section of the book.

Drew on the completion of the artwork:

Then the shit hit the fan – the studio never used the painting. It did wind up on a special vinyl issue of the soundtrack album though.

Once the image had been released online there were many who couldn’t believe that Drew’s artwork wasn’t used for the final poster.

They were having a press conference in Europe, and a reporter actually stood up and asked one of the suits, “How come you didn’t use Struzan’s artwork for the poster?” … The suit’s reply was: “We didn’t use it because it looks too much like art.”

That statement from the studio representative says it all really. It seems like they genuinely believe that cinema-goers won’t respond to illustrated posters any more and that the photoshopped monstrosities so prevalent today are the only way to sell films successfully.

This particular example of the poster was obtained from a very established and trusted poster dealer that had bought them from a contact in London, who managed to secure a few after the event had finished. I’m assuming it was for the UK premiere or a large press screening, but I’d love to know for sure so please get in touch if you have any more details. I’m certain it’s not a bootleg poster as it measures the standard size for one sheets, is printed on decent paper and the details are sharp when viewed up close.

This American one sheet for Starcrash, Luigi Cozzi’s 1978 Star Wars ‘homage’, has excellent artwork by John Solie, featuring Caroline Munro as the superbly monikered Stella Star. Critically panned on release, it has since gained cult status thanks to the camp script and infamous special effects. It was recently re-released on blu-ray under the ‘Roger Corman Cult Classics’ series. The film also features a score by the late John Barry – I like this bit of trivia on IMDb.

Witness David Hasselhoff battling space droids with a ‘lightsword’ on YouTube.

Check out the original trailer on YouTube (edited by the great Joe Dante) and bear witness to the quality of the effects.

Director Eli Roth has recorded a commentary to the trailer on the Trailer From Hell site.

Richard Pryor was clearly seen as a major draw for audiences who were contemplating going to watch the third entry in the Christopher Reeve series of Superman films, and the artwork on this US advance one sheet was reused for the final design. In the end, the inclusion of the infamous comedian proved one of the films biggest flaws since most of his scenes involved slapstick comedy, and his character’s daft antics serve to almost completely eradicate any of the gravitas the previous films had manage to establish. Pryor had appeared in a string of successful comedies during the early 1980s, including Stir Crazy (1980), but his casting in this film apparently came about after he mentioned on a US talk show how much he’d like to appear in a Superman film.

Richard Lester, the director who had completed work on the troubled Superman II after Richard Donner had been fired, took on directing duties for the sequel. The story sees Pryor’s computer ‘genius’ Gus Gorman blackmailed into using his skills for wealthy megalomaniac Ross Webster (Robert Vaughn), whose various plans for world domination are foiled by Superman. After attempting to cripple the superhero with synthesised kryptonite, the plan goes awry when a key ingredient is missed and, rather than stopping him, the material causes Superman to turn into an evil incarnation of his former self. This ends in a battle between the righteous Clark Kent and the malicious Superman and after successfully defeating his alter-ego, the good Superman heads to Webster’s lair in the grand canyon where a giant supercomputer built by Gorman almost succeeds in defeating the hero.

The film features a sequence that terrified me when I watched it as a child, which sees the supercomputer turning self-aware and forcefully changing Webster’s sister into a bizarre cyborg creature.

The poster art is credited to an American artist called Larry Salk about whom I’ve been able to discover very little. A now defunct gallery site described him as a freelance illustrator who worked on around 165 film posters, as well as painting for advertisements, video game covers, record sleeves and more. IMPAwards features a few of his posters (I have his one sheet for the 3D re-release of House of Wax) and he was the artist who painted the famous portrait of Cosmo Kramer from Seinfeld. He apparently passed away in 2004.

The late artist John Berkey painted a scene from the finale on the international one sheet.

Cult filmmaker Don Coscarelli wrote and directed this 1982 sword and sorcery flick starring Marc Singer as the titular prince and the gorgeous Tanya Roberts as Kiri, his love interest. Dar (Singer) is the son of King Zed (Rod Loomis) who, in a bizarre sequence, is stolen from his mother’s womb and placed inside the belly of an ox on the orders of evil priest Maax (Rip Torn). When born the prince is gifted with the ability to telepathically communicate with animals and after being adopted and raised by a lowly villager, Dar is trained to be a skilled swordsman. One day the village is attacked and burned by the rampaging Jun horde who are under the control of Maax, and the warrior sets on a quest for revenge with his animal friends, including an eagle, two ferrets(!) and a black panther.

According to the IMDb trivia page for the film, the black panther was actually a tiger with its fur dyed and whenever the animal took a drink the dye would wash off around its mouth, which is noticeable in several scenes. Also, rather brilliantly, the eagle often refused to fly on cue so in order to shoot footage of it in the air it was dropped from a trapdoor in a hot air balloon.

The artwork on the poster is by Noriyoshi Ohrai who is something of an enigma, even in his native Japan. I’ve been unable to find much about him beyond a few pages like this one on the Star Wars Wookiepedia. He’s responsible for a number of Star Wars posters, including this brilliant 1982 B2 to celebrate the release of the Japanese dubbed version of the original film and the excellent design for The Empire Strikes Back. Perhaps his most iconic film work is the series of posters he illustrated for the Heisei era Godzilla films, including this fantastic B1 for Godzilla vs King Ghidorah.

The other Ohrai posters I’ve added to the site so far can be seen by clicking here (note that I also have this poster in B1 size).