Guillermo Del Toro’s sublime, fantastic fairy tale Pan’s Labyrinth almost had an official cinema poster by the great Drew Struzan, that is until the studio suits had their way. The poster you see here is from a special screening in London and the design was never actually used as a cinema poster in any country. The final American Pan’s Labyrinth one sheet can be seen here.

The full story of how Struzan and Del Toro worked together on the poster can be found in the fantastic book ‘The Art of Drew Struzan’, which is an absolute must-buy for anyone who who has even a passing interest in Drew’s work (it’s currently only £16.49 on Amazon UK and $23.07 on Amazon.com). The stories associated with each of the artworks are a fascinating insight into what it’s like to work with directors and studios during the creation of a film poster.

These excerpts are taken from the Pan’s Labyrinth section of the book.

Drew on the completion of the artwork:

Then the shit hit the fan – the studio never used the painting. It did wind up on a special vinyl issue of the soundtrack album though.

Once the image had been released online there were many who couldn’t believe that Drew’s artwork wasn’t used for the final poster.

They were having a press conference in Europe, and a reporter actually stood up and asked one of the suits, “How come you didn’t use Struzan’s artwork for the poster?” … The suit’s reply was: “We didn’t use it because it looks too much like art.”

That statement from the studio representative says it all really. It seems like they genuinely believe that cinema-goers won’t respond to illustrated posters any more and that the photoshopped monstrosities so prevalent today are the only way to sell films successfully.

This particular example of the poster was obtained from a very established and trusted poster dealer that had bought them from a contact in London, who managed to secure a few after the event had finished. I’m assuming it was for the UK premiere or a large press screening, but I’d love to know for sure so please get in touch if you have any more details. I’m certain it’s not a bootleg poster as it measures the standard size for one sheets, is printed on decent paper and the details are sharp when viewed up close.

A truly international production, Red Sun was filmed in Spain by the British director Terence Young and starring American action legend Charles Bronson,the Japanese actor Toshirô Mifune (best known for Kurosawa’s Seven Samurai), French superstar Alain Delon and the gorgeous Swiss actress Ursula Andress. Terence Young had previously seen great success directing Sean Connery in three of his outings as James Bond.

The film sees two ruthless robbers, Link (Bronson) and Gauche (Delon) who attack a train bound for Washington carrying the Japanese ambassador. During the raid Gauche steals a very valuable sword and then betrays Link, trying to kill him before escaping with the loot. Link must team up with the only surviving Samurai escort of the ambassador (Mifune) and track down Gauche before it’s too late.

Bronson had previously starred in The Magnificent Seven, an American remake of Seven Samurai. The main figures on this poster appear to be photographic and I’m uncertain who is responsible for the artwork above them.

A truly international production, Red Sun was filmed in Spain by the British director Terence Young and starring American action legend Charles Bronson,the Japanese actor Toshirô Mifune (best known for Kurosawa’s Seven Samurai), French superstar Alain Delon and the gorgeous Swiss actress Ursula Andress. Terence Young had previously achieved great commercial success directing Sean Connery in three of his outings as James Bond. Bronson had previously starred in The Magnificent Seven, an American remake of Seven Samurai.

The film sees two ruthless robbers, Link (Bronson) and Gauche (Delon) attack a train bound for Washington carrying the Japanese ambassador. During the raid Gauche steals a very valuable sword and then betrays Link, trying to kill him before escaping with the loot. Link must team up with the only surviving Samurai escort of the ambassador (Mifune) and track down Gauche before it’s too late.

This Japanese B2 features photographic portraits of the main actors and is markedly different to the US poster.

One of several copycat zombie films made following the success of Romero’s Dawn of the Dead and Lucio Fulci’s Zombie, this effort by Italian director Bruno Mattei (under the pseudonym Vincent Dawn) shamelessly features many of the same types of characters and situations seen in the earlier films (SWAT team, zombie kids, hostages), and even uses sections of Goblin‘s score for DotD.

It sounds like the production was something of a nightmare, with botched filming and script-altering that rendered much of the film’s plot incomprehensible. The film features several sections of documentary footage taken from other productions and the original script apparently had a much grander scope:

In the first draft, Claudio Fragasso had followed the idea of an entire Third World made up of an army of zombies against whom the armed forces of the industrialized nations would have had to fight. However, the script had to be altered considerably due to budget limitations.

This quad features artwork which Sim Branaghan, author of the great book British Film Posters: An Illustrated History, believes to have been adapted from the original Italian poster. Ted Baldwin, who was the regular illustrator used by distributor Mircale Films, is likely to have made several changes to adapt it to the quad format.

Here’s the original trailer.

What would have been just another entry in the burgeoning cannibal and zombie sub-genres of horror made popular in the wake of the release of the low-budget but hugely profitable Zombie (1979), Cannibal Apocalypse took the standard formula and attempted to do something different. Prolific Italian director Antonio Margheriti, a veteran of several horror and westerns, including Horror Castle (1963) and Andy Warhol’s Frankenstein (1973), decided to capitalise on the recent popularity of Apocalypse Now (1979) and begin his screenplay in the jungles of the Vietnam war. The film’s key twist on the typical zombie formula is that the cannibalistic killers are not dead but infected with a virus that turns them into flesh-eaters.

Featuring genre stalwart John Saxon, who has apparently since tried to distance himself from the film, the story begins with Saxon’s American sergeant Norman Hopper attempting to rescue two fellow soldiers, Bukowski (Giovanni Lombardo Radice) and Tom (Tony King), who have been taken captive by the Vietcong and are being kept in a pit. When he attempts to pull them to safety, the soldiers attack and bite Hopper, much to his confusion. Nevertheless the pair are rescued and returned to America. Several years later, Hopper is back in the States and suffering from flashbacks to the horrors of Vietnam when he receives a call to ask for his help in tracking down Bukowski who has escaped from a mental asylum and is on a murderous rampage. After cornering him in a department store, with help from the police and a biker gang, Hopper manages to persuade Bukowski back into custody, but not before he is informed that he is also infected with the same, (oddly) slow-progressing cannibal virus that the two soldiers caught back in the jungle. Before long, Hopper finds himself succumbing to cannibalistic desires and the real carnage begins.

This is the B2 poster for the Japanese cinema release in 1980. The zombie and cannibal genres were particularly popular in the country at that time and many films were given a cinematic release in Japan that went straight to video (or would be released several years later) in countries like the UK. In the case of Cannibal Apocalypse, the film was given a limited release in the US as Cannibal Massacre in 1981 with an ‘X’ rating, withdrawn and then re-released in 1983 in a heavily edited form, retitled as Invasion of the Fleshhunters. As far as I’m aware the film was never given a cinema showing in the UK and the eventual VHS release fell foul of the ridiculous video nasties situation and was banned from shelves. It took over 20 years before the film was made legally available again to British fans.

I’m unsure who is responsible for this unique artwork so please get in touch if you have any ideas.

The full film is available to watch on YouTube, should you wish to get your fill of cannibal fun.

A striking image of actress Zelda Rubinstein (best known for her appearance in 1982’s Poltergeist) for the 1987 horror, Anguish. The film was directed by the Spaniard Bigas Luna (best known for Jamón, Jamón, 1992) and was filmed in his native country. As well as Rubinstein, the film also features the American actor Michael Lerner, but the majority of the cast are Spanish actors playing American. Written by Luna, the film has a fairly original concept which sees a film within a film, featuring Rubinstein and Lerner, unfold in front of a Los Angeles cinema audience. They are then subjected to their own horror attack, seemingly influenced by the film they are watching.

Rubinstein plays the character of Mother in the projected film, which is called The Mommy. For reasons that aren’t exactly clear, she uses hypnotism to control her loner son John (Lerner) and coerce him into killing people then removing their eyeballs. The Mommy features a frankly bonkers hypnotism sequence which apparently has an effect on some of the audience in the Los Angeles cinema. John is shown to visit a cinema showing the classic film The Lost World where he proceeds to attack staff and audience members. At the same time, an agitated man in the LA cinema kills two women working at the front desk before entering the auditorium and shooting at the audience. Eventually the police are called and a hostage scene develops. All the while The Mommy continues to play on the screen.

Anguish doesn’t hold back on the gore and there are a few shocking scenes which serve to keep the audience on edge. Although the concept of a film within a film is not new, the way Luna edits and develops the story gives it a unique feel. It’s certainly worth a watch, despite it’s clearly low budget origins.

The image of Rubinstein in front of a wall of eyes must have been mocked up for this poster as I watched it recently and didn’t see anything like this. It’s possible that there was a deleted scene with it in but it feels too mocked up for that.

Frank Henenlotter’s marvellously sleazy Basket Case is a true cult classic and is a film that transcended it’s micro budget to become a mainstay of midnight movies across the globe. Technically the film shouldn’t work; the acting is terrible throughout and makes the cast of Tommy Wiseau’s The Room look like Oscar-winning legends, the special effects are laughable and the editing is seriously rough in places, but the film has a certain charm that allows you to forgive it’s faults and revel in its trashy delights.

The film is definitely a love letter to a New York City, specifically the area around Times Square and 42nd street, that has long since changed. On the film’s excellent audio commentary Henenlotter talks about how he could see the change coming and shot lots of footage of the area so he could capture what it was like before it was cleaned up and sanitised beyond all recognition. Times Square was once a haven of sleazy nightclubs, nude shows and sex shops, full of weird and wonderful characters, particularly once the sun went down. Basket Case was shot in and around the area and you can really feel the griminess in every scene, particularly the opening shots where Duane (poodle-haired Kevin Van Hentenryck) makes his way through these streets on his way to Hotel Broslin.

Like many low-budget ($35k apparently) films Basket Case had some trouble getting into cinemas in the form that the director had envisioned. This is talked about in the commentary and is mentioned on Hotelbroslin.com, the official website:

When Analysis Films first released “Basket Case,” they cut it. They removed most of the gore so the film would be “funnier.” Obviously, the gore is part of the punch line so their cut version was awful, few came to see it, and the film died almost the moment it was released in April of ’82. However, “Drive-In Movie Critic” Joe Bob Briggs wanted to host the Dallas premiere of the film in June but wouldn’t host a cut version. So Analysis sent it to Dallas uncut and let it play there. The film quickly started selling out. So Analysis quietly replaced the cut version with the uncut version everywhere else and the film suddenly became a hit. After three weeks of the uncut version playing in New York’s Waverly Theatre in Greenwich Village, Analysis finally put an ad in the Village Voice announcing that, yes, it’s finally uncut.

The film was recently released on blu-ray and it’s a revelation to see the film as the director intended. It was shot on 16mm and so was originally full frame (4:3). To be able to show it at cinemas the distributor blew it up to 1:85:1 widescreen and, as Henenlotter notes, it made everything look squashed and claustrophobic, whilst also seriously affecting the many night scenes. For the blu-ray transfer the original 16mm negatives were used and the film has never looked better, particularly if, like me, you first saw the film on murky VHS.

This British quad features a surreal background made up of images from the Times Square of the time. There are various genuine brands in there as well as what I assume are fictional ones. I’m pretty sure the unknown artist’s name is one of the signs too, but can’t be certain. Note the cinema hoarding showing the 1971 horror film ‘Let’s Scare Jessica to Death’. The character holding the basket doesn’t look massively like Van Hentenryck but I think this can be forgiven!

The tagline and logo are also undoubted classics and rank up there as some of the best ever to grace British horror posters.

The film’s original trailer is on YouTube.

This version of the US one sheet was actually used for non-theatrical 16mm screenings, hence the text along the bottom. There are also a few other differences to the regular one sheet, including the hue of the background.